Volume 23 No. 3, December 2024
MANAGEMENT AND ACCOUNTING REVIEW, VOLUME 23 NO. 3, DECEMBER 2024
Optimizing Organizational Strategy in Reverse Supply Chains: The Mediating Effects of Relationship and Agility
Safaa Abid Ali Abdulameer♣, Muhammad Turki Abd Al-Abbas, Yasir Mahmood Fahad and Ahmed Abdullah Amanah
Business Administration Department, Faculty of Administration and Economics, University of Kerbala, Iraq
ABSTRACT
The purpose of this research was to explore how various approaches impact the reverse supply chain while taking into account the operational complexity involved in collecting and disassembling end-of-life products. The main issues were the need for effective truck routing and the costly, time-consuming manual disassembly procedures that arise when suitable optimization models are not available. Partial least squares structural equation modeling (PLS-SEM) was the research technique used to investigate the interactions among supply chain relationships, supply chain agility, and reverse supply chain strategy. The sample for this study consisted of 351 respondents. The results demonstrated a robust and positive relationship between sustainability and operational performance, as well as between agility and sustainability. The results showed that organizational strategy, reverse supply relationship, reverse supply agility, and reverse supply chain were strongly correlated. Within the Iraq's manufacturing sector, this study can provide useful suggestions for supply chain management tactics as it is among the first studies that examined the effects of connections, organizational strategy, supply chain agility, and reverse supply chain and its agility, as well as the mediating effects of supply chain linkages on the relationships.
Keywords: Supply Chain Agility, Supply Chain Relationships, Reverse Supply Chain Strategy, PLS-SEM
♣ Corresponding Author: Safaa Abid Ali Abdulameer; Business Administration Department, Faculty of Administration and Economics, University of Kerbala, Iraq; Email: Safaa.a@uokerbala.edu.iq
ARTICLE INFO
Article History:
Received: 02 June 2024
Accepted: 05 July 2024
Available online: 01 December 2024